The idea originating in northern Israel in the late nineteen-eighties, “It’s fashionable to walk in comfort”, quickly conquered the world. NAOT offers customers a unique combination of quality, comfort and fashion. Naot manufactures a large variety of footwear with a unique anatomical footbed. It is flexible, soft, shock absorbent, supports the heel and alleviates fatigue and pain. Naot Footwear is highly durable and the materials have been specifically developed and adapted to withstand the conditions of varying climates and environments around the world.